April 2014

How to Make Your Brand a Social Media Sales Magnet

What’s the sense in social media marketing, if you can’t generate revenue? Industry talk about building trust and relationships may sound airy-fairy, that’s true. But the key to social selling success lies in translating goodwill into sales and long-lasting customer relationships. Sales has always been built on human behaviour. Some of us purchase goods from …

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Quick Tips for Designing Engaging Presentations

At Livewired Group, we support our alum long after workshops have ended. Recently, a participant from one of our business writing workshops emailed us for some advice about presentation skills and public speaking. He had been invited to be a presenter at a conference at the Hyatt Regency Trinidad, and wanted to see if he …

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