September 2014

10 Media Relations Tips from Anya Ayoung-Chee

media relations, presentation skills and public speaking, public relations / By

Anya Ayoung-Chee knows how to handle the media. And, as a past Project Runway winner, turned bona fide fashion designer and entrepreneur, she needs to. She’s a pro at anticipating questions. She knows that reporters are curious about her life and work, especially the juicy parts… Like her sex scandal, in 2009, after winning Miss …

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Are You Committing These Content Marketing Sins?

marketing, social media marketing / By

Marketing and corporate communications professionals have been producing content for years. But are communicators in Trinidad and Tobago doing content marketing right? Here are some ways to tell if you’re on the wrong path… and some tips to get you back on track. I could start off with the usual suspects, like asking people what …

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