“The sessions are very interactive, hands on, and, most importantly, the take-aways are useful. I would definitely recommend Livewired Group to colleagues and peers.”
Ayesha Boucaud-Claxton
Group Digital Communications Manager | Guardian Group
Working hardat your social media marketing… but not getting the results you want?
Let us help you figure out what works for your brand.
? You’ll learn how to:
Audit your social media strategy.
Build a successful social media + content strategy for key channels, e.g. Facebook, Twitter, Instagram + LinkedIn.
Improve your social media marketing plan.
Increase audience reach + attract customers.
Improve returns from digital ads.
Create compelling content + visuals.
Improve + measure ROI.
Who should attend?
Marketers
Corporate communicators
Social media managers
Ad agency execs
Business owners.
We’ve trained marketers from companies such as:
Guardian Group
First Citizens
Lonsdale Saatchi & Saatchi
Ross Advertising.
Meet Your Coach
Hear from Karel Mc Intosh – Director of Training & Marketing at Livewired Group. A multi-faceted communicator with 15 years of experience, Karel has delivered training for companies like Sagicor, First Citizens, the Arthur Lok Jack Graduate School of Business, and Guardian Group.
“When I called on Livewired Group to conduct a social media marketing workshop, I wanted to create awareness and understanding of the importance of digital communications as part of the integrated approach to marketing communications, as well as to create an appreciation of the need to approach digital communications strategically.
One of the major benefits I gained was a greater awareness and understanding of the evolving trends within the digital space, in particular in the international arena. The sessions are very interactive, hands on, and, most importantly, the take-aways are useful. I would definitely recommend Livewired Group to colleagues and peers.”
Ayesha Boucaud-Claxton
Group Digital Communications Manager | Guardian Group
“What I took away from the sessions with Livewired Group was beyond valuable. As someone who worked in social media for some time, honestly, I didn’t expect to learn as much I did. The sessions were so interactive and hands-on.
Karel [trainer] was so energetic in her delivery. Not only was the workshop informative, she also made it fun and the presentation of the material was easy to comprehend and follow. Most importantly, I was able to take away a valuable amount of information and apply it to my everyday digital environment.”
Marissa Rodriguez
Social Media Manager | iuGO Digital Marketing – A division of Lonsdale Saatchi & Saatchi
“Having been in the web and marketing profession for a long time, I didn’t anticipate learning too much more than I already know. However, Karel was able to crystalise how important my company’s strategic vision is to our social media strategy.
She was really able to practically demonstrate how these goals should serve as a beacon, and by linking the two we will undoubtedly get where we need to be.”
Nigel Jordan | Marketing Analyst, Online Communications | bmobile
“Karel’s thoughtful critiques and real-life examples were spot on! Karel is very knowledgeable and enthusiastic about new media communication. She has considerable hands-on experience in developing effective online content, and is a dynamic presenter who can engage easily with novices and experts alike.”
Tracy Hutchinson-Wallace
Communications Officer
Habitat for Humanity Trinidad & Tobago
“I knew of Karel from her work on Outlish. When I heard she would be conducting our strategic communications session, my expectations were high. I expected a fresh outlook to strategic communications, out-of-the box ideas, and sound theory. I obtained a new view of communications and strategic thinking.
She also was an active listener, able to summarize everyone’s experiences and allowed us to be our own troubleshooters and problem solvers.
Karel is also high energy – and her energy infused the sessions, so they were very dynamic and fluid, generating discussions among very different groups of people. She’s professional, dynamic, energetic, enthusiastic, provides an outlet for critical thinking, and presents ideas with ease and humour.”
Nicola Ghouralal
Communications Officer | NGC
“This workshop gave me such an insightful look into how important it is to understand not just the message we are trying to convey, but to also think about the people who receive our message. I was able to get a clearer understanding of how messages should be delivered, and that each type of method has its own structure and style.”
>> From Port of Spain, turn by Courts on the Highway. Then take the first left. It’s right after Home Store and El Pecos, on the same compound as Brand It.
>> From the East, two corners after Nari’s + St George’s College.
“The sessions are very interactive, hands on, and, most importantly, the take-aways are useful. I would definitely recommend Livewired Group to colleagues and peers.”
Ayesha Boucaud-Claxton
Group Digital Communications Manager | Guardian Group