copywriting

Frustrating Colleagues? Here’s How to Write Better E-mails

Why should you have to write ten e-mails to Sharlene from the Accounts Department, when you can get the information you need with two? The reason is simple. Sharlene never reads e-mails thoroughly. So although you asked her what time Accounts closes off cheque distribution on Fridays, she’ll respond with, “Yes, cheque distribution closes on …

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